Trained as a journalist, James has worked as a writer and editor for over a decade, launching three history magazines and one true crime magazine.

He knows a worrying amount about some of the strangest things

8 Marketing Tips From the British Army

8 Marketing Tips From the British Army

It was while reading the report from a 2017 British Army staff college visit to the Greek battlefields of the First World War in the Salonika Campaign Society journal The New Mosquito, that I encountered the 8 offensive principles for land warfare outlined in the British Army’s Army Doctrine Publication: Operations (link to PDF).

I was immediately struck by the value they had in a new business or new product launch, and not just in a military operation.

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Matilda Hoare: A Tragedy in Edwardian Gothic

Matilda Hoare: A Tragedy in Edwardian Gothic